Spry Senior
Spry Senior, a MetroHealth business extension and primary care provider serving Greater Cleveland, Ohio, offers a comprehensive health and wellness experience tailored to adults 55 and older. After reviewing their existing marketing materials, I collaborated with Links Creative Alliance to bring greater clarity and consistency to the brand’s visual presence. I leaned into Spry Senior’s vibrant brand colors and introduced a mix of more authentic stock and custom photography to create a look that felt more engaging and approachable. I carried this refreshed direction across social media graphics, billboards, marketing collateral, and Spry Senior's stationery system, creating a bolder visual presence that better reflects the Spry Senior brand and the patients they serve.